Interspire Email Marketer Review

Interspire isn’t one of the most innovative technology companies I’ve come across, but they certainly do produce great web marketing software.

In their rolodex you’ll find awesome tools like the Website Publisher, Knowledge Manager, Shopping Cart and the tool we reviewed here, the Interspire Email Marketer.

Previously known as Send Studio, Interspire Email Marketer is a client based autoresponder script – which means you install it on your own server. A bit of technical knowledge is requires if you plan to do it yourself, or you can choose to leave it to the experts.

Interspire Email Marketer Review

This review only compares Interspire Email Marketer to it’s direct alternatives, which are other server-based autoresponder scripts like Autoresponse Plus. It does not compare the software to web-based services like iContact or Aweber.

Positive Reviews Interspire Email Marketer (Version 5.5) has an interface so easy to use, even your grandma can use it without having to read the manual (corny but true) Manage an unlimited number of subscribers, unlimited autoresponders and lists Advanced features and capabilities to almost anything you want with your email list Allows you to create “triggers” which sends an email to you entire subscriber list based on a fixed date – for example during your birthday, or on Christmas Allows multiple user access with full control over each user’s access permissions – great for working in a team Integration with Google Calendar allows for reminders – great for deadlines and teamwork Awesome tracking, reporting and statistical tools gives you valuable insights about your mailing list Send emails in Text and / or HTML, as well as manage images easily with the built in image program

Negative Reviews The cost is definitely a big obstacle if you’re a home business owner, but small to medium sized companies will find it cheap compared to lesser solutions in the market

Interspire Email Marketer Cost

The pricing is based on the number of users, maintenance and support contracts and additional help like installation or customization.

• You’ll pay $495 for a single user license with the free one year support, plus an optional $49 for installation.
• The price scales up as you add more users and select a longer support contract – although you can always expand your service later
• There is a 60-day money back guarantee period, and Interspire is a reputable company so they’re not going to disappear with your money.

Interspire is obviously targeting larger organizations with it’s products and pricing.

If you’re a home based Internet marketer (or on a budget) you’ll find Autoresponse Plus much more affordable and yet with the features you’ll need.

If you don’t mind spending a little extra however, you should get Interspire Email Marketer will help you save time and cut the learning curve.

Interspire Email Marketer Screenshots

The first screenshot shows you the general user interface, which looks great. The second screenshot shows the user / subscriber management page. If you go to the home page you can try the online demo to test it out yourself.

Although the pricing may be on the higher side, Interspire Email Marketer is worth it’s weight in gold just for it’s usability, aesthetics and functionality. Although Autoresponse Plus is cheaper, it’s not as user-friendly as Interspire and quite frankly, you always get what you paid for.

Click here to test drive / buy Interspire Email Marketer

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